Online advertising statistics have come up with a few different ways to monitor what people are into on the web. This includes what they click on, what sort of ads get the most attention, and other such statistics.
One of these online advertising statistics includes advertising pay per click. This is when a website is paid per click when someone clicks on an ad that is featured. The benefits of internet advertising can be great if more people click on these ads, but if they are not placed correctly, or if no one clicks on them, they will obviously not be worth it.
The best online marketing does come from clever ad placement, or just clever ads in general. A lot of statistics are generated by most web searchers, as they browse the internet more than other people. Searches who frequent many different sites can offer more generalized statistics, which can help since they will not be terribly one sided.
With online advertising statistics, ads can be created to cater to most people, and that can help people during their online searches. Some ads are used as experiments, and those are generally placed in places such as social networking sites, or as featured links when someone searches for something in particular. Whatever it may be, there are ways out there that people are being catered to and they do not even know it.