You have more than likely seen a van or car drive down the road that has an advertisement or graphic design for its business on the side. But did you know that your business can take advantage of the car wrap advertising technique as well? Car wrap advertising boasts a number of impressive benefits and is a great way to increase your business’ visibility.
Here are four fun facts about the benefits of advertising with car wraps:
1. Car wraps are affordable: Car wraps boast one of the lowest cost-per-impression rates of any form of advertising; some car wrap makers will also offer financing options to help you manage the cost of vinyl car wraps.
2. Car wraps are effective: If you’re a local business, you’ll be hard-pressed to find any outdoor advertising technique as effective at reaching your target consumer base than vehicle wrap advertising. Research shows that 91% of a business’ target audience will respond to advertisements on auto wraps; in some cases, car wraps caused business to increase by as much as 107%.
3. Car wraps are long-lasting: For about the same cost of buying a month’s worth of billboard space, you can instead invest in a car wrap that can be used for three to six years before it shows any signs of wear and tear. Best of all, car wraps require no special maintenance to keep it in good condition!
4. The car wrap advertising industry is growing: From 1993 to 2003, the industry for outdoor advertising nearly doubled in value from $1.19 billion to $2.09 billion. As more and more businesses see all the benefits of car wrap advertising, this amount is sure to keep growing in the future. Links like this.