Home video production continues to increase in popularity, and some companies are starting to provide group media training to enthusiastic individuals who are looking to upgrade their production and editing skills.
Shooting a video for online distribution only requires a personal cell phone with an advanced enough camera to capture video and sound: professional media training may include a section on how to light a scene or how to put microphones on amateur actors. Some video marketing training sessions can include information on editing the final product and on distribution via the internet.
Media training is an absolutely essential skill set to acquire for home video enthusiasts. People who write songs, who make their own videos, and who have a strong desire to build a following on the internet may not know at first how to use editing software or what the proper channels are for marketing and sales of their projects.
In addition to notes on video production values and after-market sales, digital media training may focus on using the best tools to make videos and songs. Many people with big ideas for online projects are using their cell phones to record themselves and their friends; investing in more professional cameras and sound recording equipment might make their videos look more polished.
Media training experts can often help rising internet stars with self-promotion. Perhaps the artists have made a wonderful video that is rapidly gaining popularity, but need some coaching about how to comport themselves during a television interview. If the artists can remain composed and speak clearly about their personal projects, they have a better chance of being promoted by local media outlets.
Digital media training may be offered locally, or online by larger companies who provide remote training for interested individuals. For people who are passionate about their home video projects, information about how to do an even better job may hold quite an appeal.