Custom Retail Signs Help You Brand Your In Store Products


The marketing for the new sports bar has been a challenge, but it has been fun. With the new kitchen equipment installed and the liquor license granted, you are down to the last of the details. From shop display stands that are going to be used to advertise the daily specials, it is important to make sure that you have professionally looking marketing materials. The door sign holders will allow you a way to slide in the papers announcing what parties will be hosted in which rooms.

Label display stands are going to serve as markers so the waiters and waitresses can find the food items for their customers. Combined with the shop display stands, you are hoping that the other free standing signs will keep your customers informed and the workers efficient.

The Right Marketing Materials Can Help Any Size of Company Succeed

an important part of any business is to make sure that you carefully have all of your products labeled and that customers know where they can find the items that they want the most. Whether you are trying to open a new sports bar or you are thinking about expanding your clothing boutique, it is always important that you make sure your customers and clients are well informed. In the recent digital age it is easy to think that the only thing that matters is what is on a website. The reality, however, is that businesses still have to provide inviting real spaces if they wan to have a brick and mortar store.

Consider these facts and figures about the latest in store marketing strategies and the impact that they can have on the the nation’s economy:

  • Within three to seven seconds, a consumer decides to stick with a brad or buy a competitor.
  • When compared to items without signs, full priced merchandise with signs performed 18% better.
  • 60% of purchases in a store can be classified as impulse purchases.
  • Shoppers make as many as 82% of their purchase decisions while they are in the store.
  • 16% of unplanned purchases were due to a display noticed while shopping, according to a 2014 Mass Merchant Study.
  • Merchandise with a sign outsold merchandise without a sign by 20%, according to several studies, including one from Brigham Young University.

Many new businesses succeed or fail based on the in store marketing platforms that are used. Web sites and social media pages are not the only marketing ploys that are needed today.


Leave a Reply