Are you looking to solidify your company’s image with some well-placed advertising banners? Perhaps you are going through some re-branding and your business needs to start establishing a new logo to reinforce this change in direction?

If either of these situations resonate with you, it may be time to invest in some custom retail displays that are both durable and and present your company in the best professional light possible. There are of course many things to consider when choosing the right advertising products.

One area of consideration involves the material you choose to use. If you want to use items that have a polished look to it, yet are perhaps a little more understated than traditional cardboard retail displays, you may want to consider fabric displays. One example of this would a printed table throw, ideal for use at a business expo or other setting in which you need to make an impression quickly. The fact is that impressions are made before you even begin a conversation with a customer. This is why your visual presentation is so key.

Other considerations include the font style, the size of the print, the imagery used in conjunction with the text. No matter what facet of the display, the goal must be to direct the customer’s mind toward product or service provided, and how the quality of that product is superior to that of competitors.

If you have questions, comments, or recommendations on anything from customized banners to printed table throws, you may share them in the section below.